LeadMaster Announces Enhanced Marketing Automation For Online Lead Management Solution

LeadMaster, a provider of web-based sales and marketing solutions, recently announced enhancements to its marketing automation platform. Available to LeadMaster resellers and consultants, the marketing automation platform is designed to enable users to automate marketing efforts, such as launching email campaigns, adding prospects to lead nurturing campaigns and reporting.

Roswell, GA-based LeadMaster offers a multi-function cloud-computing software solution for sales and marketing professionals that includes functionality to optimize key tasks, including e-marketing, click-to-call, lead management and CRM.